Billionaire Elon Musk opens his first Dairy Queen franchise near his home in Bel Air. A well known business pragmatist, Musk looked at the financials and saw potential for the franchise in the Chinese market.
The Los Angeles Dairy Queen is a perfect place to setup shop for Musk and his five kids. “We love getting Dairy Queen and I looked into the financials of the franchise and found that the Blizzard has the highest profit margin from there I deduced that the financials were sound. This will be a pilot store for me, if things go well, I will look to expand, possibly in the Chinese market” Musk explained. Los Angeles was selected because of its proximity to his home and similarity to China.
Only time will tell if this and his other business ventures will turn out well for Elon Musk. In the mean time, he and his kids have a place to grab a tasty treat at a discount now. “It was worth it for the 10% owner discount alone, for me and my kids, what savings!” said Musk.